Real estate is becoming more and more popular on the social media. Who are some powerful female real estate influencers you should follow?
In the past few decades, the real estate industry has grown rapidly. This also allowed many hard-working women to show how capable they are.
Not just that, but the way we advertise our businesses has also changed, as everything has moved to the digital space. Social media is the new place to showcase your company and the things that you do. Those who are successful can become a real big names in the industry.
But why should you care about female real estate influencers?
Social media allows you to learn from successful people. If you take their habits and implement them into your daily life, you too can achieve much. Looking at others who have done great things before you can help you set your own career path.
Having that in mind, here are top eight female real estate influencers you can look up to!
1. Dottie Herman
Dottie Herman is one of the America’s richest self-made women, at least according to the Forbes Magazine. She is the CEO of New York City’s Douglas Elliman Real Estate, one of the biggest brokerage companies in the world. Douglas Elliman actually makes over $27 billion in sales yearly, and has over 7000 agents working for the brand.
But Dottie doesn’t stop there. She’s a philanthropist and entrepreneur, working with the United Nations and the American Heart Foundation. All of this makes her a true wonder-woman in the real estate industry, and she is one of the best role models you should get.
2. Kala Laos
Kala Laos and her husband, Jason, own the JK Reality company, specializing in brokerage. She has a rebellious team that tries to have fun during work, and the firm’s biggest value is family. JK Reality promotes a kid-friendly culture and focuses on positivity. Kala’s accounts are a great place if you want to get motivation.
3. Samantha DeBianchi
Samantha DeBianchi is one of the biggest real estate influencers out there. While she only has 32 years, she founded two companies – including the famous DeBianchi Real Estate – and she is a TV personality thanks to the “Million Dollar Listing”. She specializes in finding homes for wealthy people, such as investors, athletes, and celebrities.
Samantha regularly updates people on her Twitter account about her life as an entrepreneur. She gives her followers powerful insight into the world into the real estate, while letting you see that it’s possible to mix some fun into a work day.
4. Raluca Monet
Raluca Monet is a real estate influencer who works for Google. While she isn’t as active as most people on this list, she is no less ambitious and successful. She makes living from helping real estate partners who want to spread into the online dimension.
Next to the work she does for Google, Raluca is also the CFO of the “Woman In Technology” organization, as well as a professor at the Kogod School of Business.
5. Dolly Lenz
Dolly is not just an influencer, she has her own little empire. She sells properties through her firm, Dolly Lenz Real Estate, and has been published in almost every real estate publication there is. She is a contributor for CNBC and keeps her followers in on the latest real estate trends, while also showing the value of remaining close with your family. Her daughter, Jenny Lenz, is already following her footsteps, so you can follow not one but two generations of strong women.
6. Danielle Garofalo
Danielle is the CBDO of CORE Real Estate located in New York City. While she is an influencer, she is also a self-proclaimed technology geek and shares her passions with all of her followers. This can help aspiring real estate investors looking to find a way to use technological advances. More than that, she takes great care of her Instagram feed, sharing pictures of her everyday life. She is a real proof that you can not only earn good money while in real estate, but you can also have fun doing that!
7. Amy Youngren
Amy Youngren is fairly new on the scene, but she’s quickly becoming one of the biggest female real estate influencers out there. She is the first Canadian partner of Caroline Pinal’s organization, GiveBack Homes, and the founder of North Group Real Estate. She understands the market really well, and spends plenty of money in social media and video advertising, proving that she is a savvy marketing genius. The way things are going, it seems like she can only grow!
8. Amy Bohutinsky
Have you heard of Zillow? Meet the company’s COO! Amy Bohutinski is a great example of a successful woman in real estate. She is the one who helped Zillow obtain over a million visitors in just three days after the site launched! She is an expert PR with a passion you can only envy her on. As Zillow seems to only grow in popularity, it would be worth keeping an eye on Amy and her endeavors, especially if female real estate influencers are of interest to you.